DIGITAL MEDIA – GRAPHIC DESIGN & PHOTOGRAPHY

BACHELOR OF SCIENCE

PROGRAM (126 CREDITS)

PURPOSE

The major in Digital Media – Graphic Design & Photography is designed for students who seek a program that respects and develops their Christian faith while providing training in technology, communication skills, and creative abilities. The program will provide students the opportunity to develop into highly versatile professionals who are able to think critically and creatively with a biblical worldview in order to serve in technical communications positions in businesses, churches, and nonprofit organizations. This program integrates new digital media technologies with elements of traditional communications coursework. Graduates will possess a comprehensive understanding of theory and aesthetic development in design and photography. Preparation also includes hands-on experience with camera technologies, electronic media, social media, logo and brand development, typography and portfolio development.

PROGRAM STUDENT LEARNING OUTCOMES

1. Students will produce effective examples of creative and strategic communication in a variety of traditional and new media forms, demonstrating
an understanding of communication theory and applications.

2. Students will research current and trending topics to analyze, evaluate, and interpret texts, media products, performances, and human interaction
with, and use of, digital media.

3. Students will demonstrate leadership skills in production environments by participating with and leading teams of peers.

4. Students will define and articulate a personal theology of service and leadership that incorporates their faith and a Christian worldview with their commitment to digital media.

5. Students will develop and produce digital media products integrating text information through writing, audio, design, photography, video, and web design using a variety of modern technologies.

6. Students will produce and publish digital media in various formats using modern communication technologies.

MAJOR REQUIREMENTS

DIG

010

Digital Media Skills Comprehensive

0

cr

BUS

200

Exploration in Business

3

cr

COM

143

Communications Theory

3

cr

COM

163

Introduction to Digital Media

3

cr

COM

293

Intercultural Communication

3

cr

COM

301

Freelancing & Self-Branding

3

cr

COM – Choose one:

3

cr

COM

332

Christ, Communication & Digital Mission

COM

403

Social Media Management

COM

413

Digital Marketing & Analytics

COM

483

Digital Media Internship

3

cr

DIG/MTN/CMS Course

3

cr

DIG

102

Digital Media Information Literacy

0

cr

DIG

243

Introduction to Photography

3

cr

DIG

263

Digital Design I

3

cr

DIG

265

Digital Design II

3

cr

DIG

272

Introduction to Web Design

3

cr

DIG

303

Fundamentals of Video Production

3

cr

DIG

310

Media Leadership

3

cr

DIG – Choose one:

3

cr

DIG

101

Introduction to Ethical Generative AI

DIG

321

Podcasting

DIG

363

Motion Graphics

3

cr

Elective

3

cr

DIG – Choose five:

15

cr

DIG

203

Generative AI Applications

DIG

231

Sports Broadcasting I

DIG

264

Typography & Layout

DIG

344

Photojournalism

DIG

345

Studio Photography

DIG

362

Creative Photography

DIG

365

Digital Publishing

DIG

366

Vector Art & Industry

DIG

412

Corporate Branding

ENG

333

Writing for the Media

3

cr

MTN

263

Digital Audio

3

cr

Capstone

DIG

441

Senior Design/Photography Seminar

3

cr

DIG

444

Senior Design/Photography Portfolio                      

3

cr

TOTAL

76 CREDITS

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